ABOUT/

THE AGENCY

Redefining talent management since 2008. No compromises.

Fashion editorial
UAE, Dubai — EST. 2008

A LEGACY
OF RAW
EXCELLENCE

Founded in 2008 in the heart of Dubai's creative district, Grant Lotus Agency was born from a vision to tear apart the talent management landscape and rebuild it. Our founder, Alexandra Hart, recognised a gap in the market for an agency that combined the prestige of traditional modelling houses with a modern, confrontational, talent-first approach.

Over sixteen years, we have grown from a single-room operation into one of Dubai's most respected talent management firms. Our roster: over 200 diverse talents who grace the pages of the world's leading publications and walk the runways of Paris, Milan, and New York.

What sets us apart is our unwavering refusal to compromise. Every talent who joins Luxe receives a bespoke career strategy, personal mentorship, and access to a global network. We don't find bookings — we build legacies.

01

VISION

To be the world's most respected talent agency. Known for discovering extraordinary individuals and nurturing them into global icons while championing diversity and authentic representation.

02

MISSION

Exceptional talent management that empowers. Connecting our models and creatives with opportunities that inspire, challenge, and transform. No filler, no fluff.

03

VALUES

Integrity. Excellence. Diversity. Personal care. When talent is nurtured with respect and ambition, extraordinary things happen. We believe this absolutely.

Alexandra Hart

ALEXANDRA HART

Founder & Creative Director

20 years in fashion. Built Luxe from a UAE flat into a global force. No compromises, no shortcuts.

Marcus Chen

MARCUS CHEN

Head of Bookings

Former New York and Paris agency veteran. 10 years placing faces in campaigns that move culture.

Sophie Laurent

SOPHIE LAURENT

Talent Development Manager

Ex-model turned mentor. Walked for Chanel, now builds careers from scratch. Fierce advocate for new talent.

200+ TALENT REPRESENTED
16 YEARS OPERATING
5,000+ BOOKINGS COMPLETED
40+ COUNTRIES REACHED