PRIVACY POLICY
Last updated: 1 January 2026
1. Introduction
Grant Lotus Agency ("we", "our", "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. We are registered in UAE and Wales and operate in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Our registered address is Oxford Tower, Business Bay, Dubai, UAE. For any privacy-related enquiries, please contact us at [email protected].
2. Information We Collect
2.1 Personal Information You Provide
We collect information you voluntarily provide when you:
- Submit a contact form or enquiry
- Apply to join our talent roster
- Register for events or workshops
- Subscribe to our newsletter
- Enter into a representation agreement
- Communicate with us via email, phone, or social media
This information may include: your name, email address, telephone number, postal address, date of birth, photographs, physical measurements, portfolio materials, employment history, and payment details.
2.2 Information Collected Automatically
When you visit our website, we automatically collect certain information including:
- IP address and approximate geographic location
- Browser type and version
- Operating system
- Referring website addresses
- Pages visited and time spent on each page
- Date and time of visits
- Device information (screen resolution, device type)
3. How We Use Your Information
We use the information we collect for the following purposes:
- To provide talent management and booking services
- To respond to your enquiries and communications
- To process applications and assess suitability for representation
- To manage event registrations and attendance
- To send marketing communications (with your consent)
- To improve our website and services
- To comply with legal obligations
- To prevent fraud and ensure security
- To analyse website usage and optimise user experience
4. Online Advertising
We may use third-party advertising services to deliver targeted advertisements to you on other websites based on your interactions with our website. These services use cookies and similar technologies to collect information about your browsing activities.
We may use remarketing services including but not limited to:
- Google Ads remarketing
- Facebook/Meta Pixel
- LinkedIn Insight Tag
- Instagram advertising
5. Google Services
5.1 Google Analytics
We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as how often users visit our site, what pages they visit, and what other sites they used prior to visiting. We use this information to improve our website and marketing efforts. Google Analytics collects the IP address assigned to you on the date you visit our site, but does not collect your name or other personally identifying information.
5.2 Google Maps
Our website uses Google Maps to display our office location. When you view a page containing a Google Map, your browser connects directly to Google's servers. Google may collect information about your use of the map feature.
5.3 Google Fonts
We use Google Fonts to provide consistent typography across our website. When you access our site, your browser downloads font files from Google's servers, which may result in your IP address being transmitted to Google.
6. Cookies
Our website uses cookies to enhance your browsing experience. For detailed information about the cookies we use and how to manage them, please refer to our Cookie Policy.
7. Data Sharing
We may share your personal information with:
- Clients and brands: When submitting talent for bookings and castings
- Partner agencies: For international representation purposes
- Service providers: Including IT services, payment processors, and marketing platforms
- Legal authorities: When required by law or to protect our rights
We do not sell your personal information to third parties.
8. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Talent portfolio data is retained for the duration of our representation agreement plus 6 years. Contact form enquiries are retained for 2 years. Website analytics data is retained for 26 months.
9. Your Rights
Under UK GDPR, you have the following rights:
- Right of access: Request a copy of your personal data
- Right to rectification: Request correction of inaccurate data
- Right to erasure: Request deletion of your data
- Right to restrict processing: Request limitation of processing
- Right to data portability: Receive your data in a structured format
- Right to object: Object to processing of your data
- Right to withdraw consent: Withdraw consent at any time
To exercise any of these rights, please contact us at [email protected].
10. Opt-Out Options
You can opt out of various data collection and marketing activities:
- Email marketing: Click the "unsubscribe" link in any marketing email
- Google Analytics: Install the Google Analytics Opt-out Browser Add-on
- Google Ads: Visit Google Ads Settings
- Facebook ads: Adjust your Facebook Ad Preferences
- General ad opt-out: Visit Your Online Choices
- Cookies: Manage through your browser settings or our cookie consent banner
11. Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. This includes SSL encryption, secure servers, access controls, and regular security assessments.
12. International Transfers
Your data may be transferred to and processed in countries outside the UK when working with international partner agencies. We ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the UK Information Commissioner's Office.
13. Children's Privacy
For talent under 18, we require parental or guardian consent before collecting any personal information. Parents and guardians may contact us at any time to review, modify, or delete their child's information.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
15. Contact & Complaints
For privacy enquiries or to exercise your rights, contact us at:
Grant Lotus Agency
Oxford Tower, Business Bay, Dubai, UAE
Email: [email protected]
Phone: +971 55 167 6112